Communities will be able to recognize numerous benefits from participation in the WinterLights program, including:
- Increased winter tourism.
- Increased civic pride and community involvement.
- Participation from all ages and walks of life.
- Mobilization of citizens, community groups, local government and businesses.
- Information exchange and networking with other WinterLights communities.
- Increased quality of life.
- Increased impact on the hospitality and retail industries.
- National recognition on the WinterLights website.
Photo: Town of St. Marys, Ontario